Immersive underwater experience to initiate the oceans relationship to Fish'n'chip shops.
Classic old Kiwiana style Fish'n'Chip shop
Hand painted NChips sign on the awning of the installation.
Bachelor of Design with Honours
The Full Scoop is an interactive experience that addresses the barriers to transparency in New Zealands commercial seafood industry. In order to promote more public conversation and action around marine sustainability, It connects fish consumption in the form of the iconic fish’n’chip shop with an immersive underwater realm to empower consumers to make alternative sustainable purchases.